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The Art of A/B Testing [Webinar]
Wishpond recently reported that A/B testing is the most used method for improving conversion rates, yet only one out of eight tests have driven major change by brand marketers. Isn’t it time to learn...
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The Prescription for Successful Email Marketing
A few weeks ago, I found myself at Old Navy, shopping for a few shirts, shorts and other items to wear on a cruise I was going on. As I approached the checkout, one of the sales reps asked if I wanted...
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How to Align Your Brand’s Content with Your Buyer Journey
An often quoted study from CEB found that 57% of the purchase decision is complete before a customer even calls a supplier. Consumers are looking in more places than ever for advice and insight on...
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Reply All: an Ebook on Email Marketing – Part 1
Since email debuted, it has been a vital component of the marketing communication mix. Most companies use email marketing in some capacity, and most have taken advantage of implementing an email...
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Reply All: an ebook on Email Marketing – Part 2
Now that you know the “what” to be incorporated in an email, we can dive into the when, where and how you can effectively create and send powerful email marketing campaigns. Proper email creation will...
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Email Marketing Trends and Stats
Email marketing consistently ranks among the highest ranking channels producing revenue and a strong return on investment. We have scoured the internet and collected a list of email marketing trends...
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4 Ways to Revolutionize Your Content with Personalized Marketing
The biggest missed opportunity in content marketing is playing it too safe. Compelling content is only possible when it’s rooted in strategy and insight. At the most recent Digital Summit Dallas...
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Killer Content Marketing
We are pleased to announce that Distribion has been selected as a finalist for the 2017 Killer Content Awards for our work on our latest ebook, Reply All. The winning finalists will be presented...
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DSA Annual Meeting 2017: 5 Can’t Miss Events
The DSA Annual Meeting 2017 is just around the corner, and this year Distribion, a Belo + Company brand will be there for the action as a proud exhibitor. This year’s event promises to be all about...
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How to Create Customer-Centric Email Campaigns
This year, LIMRA’s Social Business Conference and the Marketing & Research Conference combined to become the 2017 Marketing Conference. The event brought together top marketers to discuss digital...
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